All guides

Before you hire anyone

Know what marketing costs and what to ask before you pay.

3 steps, about 55 minutes

  1. What Marketing Really Costs for a Local Business

    Four places the money and time go when you market a local business, why a cheap post tool is not the whole job, and what Grid Pulse Media charges.

    About 20 minutes

  2. What an SEO Audit Is, and What to Ask Before You Pay for One

    An SEO audit is a checklist review of your site. Here is what one covers, what it cannot promise, and the questions to ask before paying anyone.

    About 20 minutes

  3. Local Search in Plain Words

    How Google picks local results, in plain words: relevance, distance and prominence. What each one means and the exact steps you can take this week.

    About 15 minutes

Start with step 1